Most people are familiar with the phrase “A smile goes a long way”. This is the phrase that came to my mind when making the decision to bring the Smile Campaign to the Doubletree Hotel San Jose. Generally it is very exciting to host a campaign, but hosting a campaign at a place where everyone is willing to participate and be heavily involved makes the campaign even more worth while. The idea of the smile campaign is to encourage team members to smile more frequently. Smiling is contagious, always makes people more approachable, and the impact that it has on a guest is priceless.

The campaign is a fun and energetic week long event that is full of activities for each department to participate in. A few of the activities include a smiley face sticker day, ice cream social, smile fun fact day, and a poster contest between hotel departments that is based on the theme “Me and My Guest Always Smiling My Best”. Throughout the campaign week, team members are able to make nominations for the associate smiling the most. The winners are announced and prizes are distributed at the end of the week rally to recognize everyone for their great efforts.

The Doubletree Hotel San Jose hosted their Smile Campaign during the week of November 17th and successfully spread a smile throughout the hotel. The associates and team leaders of our hotel were deeply involved in this campaign and encouraged one another to remember that smiling does indeed go a long way. The hotel team members will continue to keep passing a smile on to one another, our guests, and everyone that passes through our hotel.

Jillian Johnson
Event Manager